Category: WordPress development

WordPress.com or WordPress.org: What’s the Difference for Your Business?

WordPress.com and WordPress.org share the same name, but they are two different products. WordPress.org is the free, open-source software that powers more than 40% of the world's websites: you install it with the hosting provider of your choice and keep full control of your site. WordPress.com is a commercial service that hosts that same software for you, in exchange for a subscription and a series of restrictions. For a business website, the self-hosted version — WordPress.org — is almost always …

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Why Keeping Your WordPress Site Up to Date Is Essential

Keeping a WordPress site up to date isn't optional: it's the first line of security, and one of the cheapest. WordPress, its themes and its plugins regularly receive patches that close known security holes — and the sites that delay applying them are exactly the ones hackers target, in an automated way, regardless of the size of the business. Beyond security, updates keep your site fast, compatible and reliable. Here's what an SMB owner needs to know, without diving into …

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Native App or Web App: Which Should Your SMB Choose?

A native app is installed from the App Store or Google Play and is developed specifically for iOS or Android; a web app runs directly in the browser, with no installation. For the vast majority of SMB projects, the web app is the smarter choice: it costs less to develop, works on every device and updates instantly. A native app is mostly justified when you need high-end performance or deep access to the device's hardware. Here's how to decide. …

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Free Website, Pre-Made Theme or Custom Build: Which Should You Choose?

A "free" site built on an online builder, a pre-made WordPress theme or a custom build: the right choice mostly depends on your business's horizon. In short: free tools are fine for validating an idea, a pre-made theme can get you by on a tight budget, and custom becomes the most cost-effective choice as soon as your site plays a real role in your sales — because the real bill is calculated over three to five years, not at launch. …

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The big brands that use WordPress (and what that changes for your SMB)

Yes, WordPress is serious enough for your business: it powers roughly 43% of all websites in the world, including those of major organizations like the White House (whitehouse.gov), TechCrunch, Rolling Stone and Sony Music. When our clients ask us whether WordPress "looks professional, " the short answer is that the question stopped being relevant a long time ago — but the real nuance lies elsewhere, and it deserves an honest explanation. Who actually uses WordPress …

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